Startups & Giants

Enterprise Value

3 articles

Editorial illustration for From Campaigns to Enterprise Value: How Leaders Scale AI in Marketing
Strategy

From Campaigns to Enterprise Value: How Leaders Scale AI in Marketing

AI's true value in marketing lies in reinventing the operating model to drive enterprise value, moving beyond isolated campaigns. Scaling AI requires organizational shifts and C-suite alignment, not just technological adoption.

Olivia Hartwell·October 17, 2026
A giant Bitcoin symbol overshadowing a corporate skyscraper, illustrating MicroStrategy's enterprise value being eclipsed by its significant Bitcoin holdings.
Enterprise

MicroStrategy Bolsters Bitcoin Holdings, Enterprise Value Slips

MicroStrategy's enterprise value has slipped below its Bitcoin holdings, even as it plans to acquire another $14 billion in the cryptocurrency, according to StockInvest Us and Crypto Briefing .

Priya Sen·June 30, 2026
Futuristic cityscape with AI and cybersecurity data visualizations, symbolizing startup growth and enterprise value for Cognizant's innovation network.
Startups

Cognizant Innovation Network Funds Startups for Enterprise Value

Cognizant, a global IT services giant, has placed its Chief Financial Officer, Jatin Dalal, at the helm of a new corporate investment arm focused on backing early-stage AI and cybersecurity startups.

Marcus Havel·April 29, 2026