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Priya Sen

Strategy Writer

Priya Sen is a Strategy Writer for Startups & Giants, specializing in business strategy, market positioning, and competitive growth. Prior to joining Startups & Giants, Priya spent several years as a strategic consultant at a leading management consulting firm, advising Fortune 500 companies on market entry and expansion strategies. She also led a research project on disruptive innovation in emerging markets, which was published in the Harvard Business Review. Priya holds an MBA from Stanford University and a Master's degree in Economics from the London School of Economics.

Expertise

business strategymarket positioningcompetitive analysisgrowth strategymarket researchstrategic consultingdisruptive innovation

Coverage Areas

Strategy
Markets
Enterprise

Latest Articles

Anthropic's advanced AI system outperforming OpenAI's in a competitive enterprise technology landscape, symbolizing a shift in market leadership.
Enterprise

Anthropic Surpasses OpenAI in Enterprise AI Adoption for First Time

In April, Anthropic quietly surpassed OpenAI in paid business adoption, with 34.

May 14, 2026 · 3 min read

A strategic war room with chess pieces and data visualizations, representing the development of a competitive intelligence framework against market rivals.
Strategy

How to Build a Competitive Intelligence Framework for Market Rivals

At Service Max, Sr. Competitive Strategy Manager Tracy Berry conducted thirty-minute interviews with thirty key stakeholders across different departments. These focused conversations, detailed by Klue

May 14, 2026 · 3 min read

Diverse team of professionals collaborating around advanced holographic AI interfaces in a modern, futuristic office, symbolizing OpenAI's new enterprise AI consultancy.
Enterprise

OpenAI Launches Enterprise AI Consultancy, Acquires Tomoro

OpenAI, the company behind ChatGPT, has just launched a new venture with over $4 billion in initial investment, directly acquiring an AI consulting firm to help enterprises deploy its technology.

May 13, 2026 · 3 min read

Futuristic cityscape with data streams, symbolizing OpenAI's new enterprise AI unit and Tomoro acquisition.
Enterprise

OpenAI Launches Enterprise AI Unit, Acquires Tomoro

Backed by over $4 billion in initial investment, OpenAI has launched a new enterprise unit and acquired an AI consulting firm, signaling a direct, hands-on approach to embedding its technology within

May 12, 2026 · 2 min read

Abstract visualization of artificial intelligence integrating with a modern cityscape, representing OpenAI's new enterprise AI investment unit.
Enterprise

OpenAI Launches New Unit for Enterprise AI Investments and Acquisitions

OpenAI, the company behind ChatGPT, has just committed over $4 billion to a new venture aimed at directly embedding its AI into businesses, acquiring an entire consulting firm with 150 engineers to do

May 12, 2026 · 3 min read

Holographic AI interfaces and professionals collaborating in a modern office, representing OpenAI's new enterprise unit for business AI solutions.
Enterprise

OpenAI Launches New Unit to Build and Deploy AI for Businesses

OpenAI, the AI research powerhouse, just launched a new enterprise unit valued at $14 billion.

May 12, 2026 · 3 min read

Enterprise leaders discussing AI strategy around a holographic interface, emphasizing human-AI collaboration and future integration.
Enterprise

Human-Centered AI Integration for Enterprise Leaders in 2026 is Key

A recent Gartner survey found that 70% of enterprise AI projects fail to meet their long-term strategic goals, primarily due to a lack of human-centric design and adoption.

May 11, 2026 · 4 min read

Split screen image contrasting Taiwan's booming economy with the Euro area's slowdown, illustrating global macroeconomic divergence in 2026.
Markets

2026 Global Macroeconomic Outlook and Market Impact

While the Euro area's economy unexpectedly slowed to a mere 0.

May 11, 2026 · 5 min read

Diverse team of professionals analyzing holographic data streams and charts, symbolizing a data-driven framework for business growth in a modern cityscape.
Strategy

How to Implement a Data-Driven Framework for Business Growth

By 2025, 70% of public companies outperforming competitors on key financial metrics will be centric on data and analytics, according to Cooperative Computing .

May 11, 2026 · 3 min read

Futuristic cityscape demonstrating circular economy principles with integrated nature, closed-loop systems, and sustainable infrastructure.
Strategy

What are circular economy principles for sustainable business growth?

Businesses that do not adopt a circular approach risk market erosion from new 'born-circular' start-ups, according to the Council of the Great Lakes Region .

May 11, 2026 · 4 min read

Abstract visualization of AI data streams powering a modern data center, symbolizing Microsoft's soaring AI revenue and technological advancement.
Enterprise

Microsoft's Q1 earnings show AI cloud revenue soaring to $37 billion run rate

Microsoft's AI business has achieved an annual revenue run rate of $37 billion, representing a 123% increase, largely fueled by its deep integration with OpenAI and rapid enterprise adoption of Copilo

May 10, 2026 · 4 min read

Professionals collaborating in a modern office with holographic displays showing business growth charts and data, symbolizing enterprise software efficiency.
Enterprise

Enterprise Software Solutions for Business Efficiency

DOSS Operations Cloud customers report 12x faster invoicing and save over 100 hours monthly.

May 10, 2026 · 6 min read

Futuristic cityscape with AI interfaces and data streams, representing enterprise digital transformation and AI integration in 2026.
Enterprise

7 AI Era Digital Transformation Strategies for Enterprises in 2026

In Q1 2026, AI was included in 100% of NICE CXone enterprise deals, marking a complete shift for major companies in customer experience technology, according to CMSWire .

May 10, 2026 · 5 min read

Cinematic visualization of AI algorithms processing vast, glowing data streams, representing the explosive growth in the data management system market.
Strategy

AI Fuels Data Management System Market Growth Analysis

In Q4 2023, major cloud providers reported over 25% year-over-year revenue growth.

May 8, 2026 · 3 min read

Diverse team collaborating on a holographic interface, strategizing AI integration into a futuristic cityscape, representing innovation and forward-thinking.
Strategy

How to Develop an AI Integration Strategy

More than 60% of organizations now have generative AI use cases in production, and this number has quadrupled in the last 12 months, according to Cloud .

May 8, 2026 · 5 min read

Abstract visualization of Anthropic's AI and Blackstone's corporate entity merging, symbolizing a new AI services company for enterprise.
Enterprise

Anthropic, Blackstone Forge New AI Services Company

A new joint venture, valued at $1.

May 7, 2026 · 4 min read

IT professionals collaborating around a holographic display planning a complex cloud migration in a modern data center.
Enterprise

How to Execute Cloud Migration Planning: Best Practices

Nearly half of all organizations, 43%, experience delays on their scheduled AWS go-live date, according to Jefferson Frank .

May 7, 2026 · 7 min read

Futuristic AI interface showing global flight paths and data analytics for corporate travel management in an Australian enterprise finance context.
Enterprise

Australian Firms Adopt AI Pre-Travel Approval for Enterprise Finance

Corporate flight bookings in Australia surged by more than 44% in March 2025 compared to the previous year, driven by the rapid adoption of AI-powered pre-trip approval tools within enterprise finance

May 7, 2026 · 4 min read

A visual representation of artificial intelligence integrating with an enterprise resource planning system, showcasing enhanced efficiency and accuracy for businesses.
Professional Services

What is AI in ERP and Why Does It Matter for Businesses?

Organizations experienced an average reduction of 27% in task processing times and a 35% increase in accuracy after implementing AI-infused enterprise resource planning (ERP) systems, according to Mar

May 6, 2026 · 4 min read

Diverse UK business leaders accepting King's Awards for Enterprise 2026, celebrating innovation and SME success.
Enterprise

186 UK Businesses Earn Prestigious King's Awards for Enterprise 2026

Out of 186 King's Awards for Enterprise issued for 2026, a striking 89% went to small and medium-sized enterprises, confirming their dominant role in the UK's innovation landscape, according to GB New

May 6, 2026 · 3 min read